Roles & Responsibilities:• Responsible for conceptualizing, developing, and executing Brand IP marketing campaigns• Collaborate and coordinate across stakeholders, including working with internal account managers, user research, creator manager, and other cross-functional teams (e.g. Marketing team, PR, graphic designers, product team, R&D team, etc) for campaign creation and optimization• Conduct data analysis on campaign performance (including against order and GMV targets) and offer ongoing recommendations for campaign optimization, such as innovative ideas, partnerships and activations that enhance campaign performance• Keep abreast of trends on social media, e-Commerce, digital marketing, and industry developments, and leverage trends and developments to optimize campaigns
Qualifications• Minimum Bachelor's Degree or above• 3-5 years of experience in Internet companies, brand companies, or agencies• English and local Thai language proficiency required• Excellent marketing planning skills with innovative spirit, great logical thinking ability; and had the experience of owning a comprehensive marketing campaign from ideation to execution• Keen user product awareness, familiar with domestic and foreign strong interactive products such as TikTok and instagram, like to understand and accept new things, have a wide range of interests, and are sensitive to marketing hotspot• Strong executive ability, communication ability, and pressure resistance, can quickly get the results• Excellent communication and resource integration skillsอ่านเพิ่มเติม