รายละเอียดงาน• Develop and create compelling content for various marketing channels, including websites, social media, email campaigns, press releases, brochures, and advertisements.• Plan and execute integrated marketing campaigns to achieve specific objectives, such as product launches, lead generation, or brand awareness. This includes setting campaign goals, target audience identification, and budgetallocation.• Build and maintain relationships with media outlets, journalists, and influencers. Develop and distribute pressreleases and manage media coverage.• Manage and grow the company's social media presence by creating engaging content, monitoring conversations,and analyzing social media performance metrics.• Develop and execute email marketing campaigns, including creating content, segmenting email lists, and analyzingcampaign performance.• Oversee advertising initiatives, including online and offline advertising, paid social media campaigns, Google Ads, and other promotional activities.• Ensure consistency in brand messaging and identity across all communication channels, including visuals, tone of voice, and style.• Conduct market research to identify industry trends, customer preferences, and competitive landscapes. Use data to inform communication strategies.• Plan and execute marketing events, trade shows, webinars, and product launches. Coordinate logistics, promotion, and post-event evaluation.• Track and analyze the effectiveness of marketing communication efforts using key performance indicators (KPIs). Generate regular reports to assess the impact of campaigns and make data-driven recommendations forimprovements.
คุณสมบัติผู้สมัคร• Bachelor's degree in marketing, communications, or a related field (Master's degree may be preferred for managerial positions).• Proven experience in marketing communication, advertising, or public relations.• Strong Thai written and verbal communication skills.• Proficiency in using marketing and analytics tools.• Creative thinking and the ability to generate innovative ideas.• Excellent project management and organizational skills.• Familiarity with industry trends and best practices.• Knowledge of B2B Marketing and target audience.อ่านเพิ่มเติม